Performing sentiment analysis isn’t always easy, especially if your agency has never done it. That’s where this roundup of social media sentiment analysis examples comes in. Tracking mentions and engagement, including the sentiment behind them, often involves many steps, tools, and strategies. Learning from others is one of the best ways to ensure you do […]
Author Archives: Jimmy Rodela
Top 10 Benefits of Social Media Sentiment Analysis
Are you sick and tired of trying to guess what people think about your clients’ brands? Social media sentiment analysis is here to save the day. Have you ever felt like you’re flying blind when trying to uncover how people REALLY feel about your clients’ brands on social media? You’re not alone. Without a clear […]
Instagram Social Listening: What You Need to Know
Picture this: You post regularly, respond to DMs, and keep your clients’ Instagram grids looking sharp, but engagement rates still fall short. This is where Instagram social listening comes in. Listening is not just about tracking your clients’ Instagram hashtags and mentions. It’s also about tuning in to audiences’ unfiltered conversations around your clients’ brands […]
15 TikTok Analytics Tools Worth Trying this 2025
You don’t need to jump through hoops to find the right TikTok analytics tools for your team because we’ve got you covered. TikTok is more than a space for dance challenges and viral content—it’s a full-blown marketing playground if you know what to do. But here’s the thing: If you don’t track what works for […]
Top 10 Social Media Listening Platforms in 2025
Social media listening platforms are no longer optional—they’re essential for any effective 2025 marketing strategy. After all, not tracking what people say about your clients’ brands online means you’re flying blind, and you either miss opportunities to connect or fail to catch one bad review that spirals into a crisis. The solution? Using the right […]
How to Perform Social Media Sentiment Analysis this 2025
If you think learning how to perform social media sentiment analysis is daunting, think again. Reading between the lines of your clients’ likes, comments, and shares helps you uncover what audiences really feel about their brands, which is essential to successful social media marketing. But here’s the kicker—social media sentiment analysis doesn’t have to be […]
10 Social Media Sentiment Analysis Strategies for 2025
Most people get social media sentiment analysis strategies wrong—and it shows. Sure, sentiment analysis gives you a glimpse into how people really feel. But it’s what you do with that insight that separates the good from the great. So, how do you actually make it work for you? This blog is your cheat code. Inside, […]
Unique Vertical Video Marketing Strategies to Boost Engagement
If your videos are missing the mark, it’s time to flip the script by turning to vertical video marketing strategies. Vertical videos can be great for engaging social media audiences and amplifying your clients’ marketing strategies. The catch? It takes more than posting videos in a vertical format to get audiences to view, like, comment, […]
What Is Social Commerce: w/ Tips, Tools, & Examples
Psst! Did you know you can turn your clients’ social media pages into profitable online shops? It’s true, and it’s entirely possible with social commerce. Weaving social commerce into your strategy helps clients provide seamless shopping experiences and memorable customer interactions while boosting their brand reach and revenue. However, before implementing your strategies, you must […]
Social Media Monitoring vs. Social Media Listening
Are you still unsure when to use social media monitoring vs social listening? You’re not alone. While social media monitoring and listening sound similar, they’re not the same. Monitoring is about keeping tabs on the what—mentions, hashtags, likes, and shares. On the other hand, listening dives into the why. What drives your clients’ audiences to […]