What if your employees could help grow your brand just by posting on LinkedIn? That’s the power of employee advocacy on LinkedIn. People trust people more than brands—and when your team shares company updates, wins, or industry insights, it creates real impact. In fact, content shared by employees can reach networks up to 10 times […]
Category Archives: Employee Advocacy
B2B Employee Advocacy Step-by-Step Guide in 2025
Your B2B employee advocacy campaigns can take your social media and online marketing game to the next level. After all, employees promoting your brand isn’t just word of mouth—it’s trusted and authentic. It’s also way more relatable than a corporate post with stock photos and stiff language. The question is, where do you start? And […]
How to Measure Employee Advocacy? 10 KPIs for Businesses
Did you know employee-shared content gets 8X more engagement than corporate posts? That’s the power of employee advocacy! When employees promote your brand on social media, it boosts visibility, builds trust, and strengthens company culture. But here’s the catch—how do you measure employee advocacy effectively? Tracking the right KPIs is key. Without clear metrics, you […]
5 Ways Executive Presence Boost Service Sales in 2025
The power players of 2025 aren’t just sitting in corner offices, they’re commanding attention on social media, especially on LinkedIn. Executive presence on social media has gone from a bonus to a business necessity. It IS the driving force behind visibility, trust, and sales. Platforms like LinkedIn in particular are transforming into digital deal rooms, […]
How to Build The Best Employee Advocacy Influencer Plan
What if your employees become your brand’s most trusted advocates? That’s the power of an Employee Advocacy Influencer Plan — empowering your team to authentically share your brand’s story and build trust. In fact, 65% of companies report increased brand recognition through employee advocacy, achieving results that traditional marketing can’t match. Now, imagine pairing this […]
How Social Media Marketers Can Leverage Employee Advocacy in 2025
In 2025, social media success isn’t about shouting louder, it’s about getting more voices to join the conversation. Employee advocacy, the strategy of turning your team into trusted brand ambassadors, has evolved from a nice-to-have tactic into an indispensable driver of brand reach, trust, and earned media value (EMV). According to a recent study, content […]
8 Tips to Master LinkedIn Employee Advocacy for Success
In 2024, LinkedIn Employee Advocacy is your brand’s secret weapon for cutting through the noise and making connections that count. Imagine your team sharing powerful, authentic stories that reach beyond your company page, creating a wave of trust and influence across LinkedIn. When employees become champions for your brand, it’s not just about expanding reach; […]
Top Benefits of Employee Advocacy: w/ Tips
Here’s a truth bomb: You’re missing out big time if you’re not running an employee advocacy program for your company. Your employees can be your brand’s biggest champions. After all, your employees likely know your brand inside out, from your company’s mission and vision to your latest products and services. But what exactly does employee […]
How to Simplify Implementing Employee Advocacy Campaigns
Simplify how you implement your employee advocacy campaigns to increase chances of success. Employee advocacy can do wonders for your social media and online marketing efforts, from raising brand awareness to boosting conversions. The catch is that it involves many moving parts, and dealing with all the tasks on top of your other workload can […]
Employee Advocacy Marketing: Tips And Tricks this 2024
Turning your employees into your biggest supporters is possible with employee advocacy marketing. Employees advocating for your company can help build audience trust, amplify your reach, and boost engagement—without breaking the bank. The challenge is that employee advocacy marketing requires more than your employees sharing your content on social media. You need the right strategies […]