Vista Social’s calendar has long been your hub for scheduling across 20+ social networks and platforms: Instagram, TikTok, LinkedIn, Pinterest, and more. But let’s be real. Marketing doesn’t stop at social. You’re also managing email newsletters, website launches, SMS campaigns, ads, and offline promotions. And until now, keeping track of everything meant juggling multiple tools, […]
Monthly Archives: March 2025
10 Best Social Media Listening Tools To Try in 2025
Are you really listening to your customers—or just hearing the noise? In 2025, social media conversations shape brand reputations, trends, and buying decisions. Businesses that fail to leverage social media listening tools risk falling behind. The most successful brands don’t just post content—they track mentions, analyze sentiment, and uncover insights that drive smarter strategies. With […]
10 Social Media Sentiment Analysis Strategies for 2025
Most people get social media sentiment analysis strategies wrong—and it shows. Sure, sentiment analysis gives you a glimpse into how people really feel. But it’s what you do with that insight that separates the good from the great. So, how do you actually make it work for you? This blog is your cheat code. Inside, […]
Social Media Management Consulting: How to Win Clients in 2025?
According to Forbes, uncertain regulations, market volatility, and digital threats are among the top concerns of companies in 2025. As the social media world evolves—with unpredictable algorithms, AI-driven features, and endless content trends—businesses struggle to stay ahead. While brands acknowledge the power of social media, many lack the time or expertise to navigate its complexities—making […]
Unique Vertical Video Marketing Strategies to Boost Engagement
If your videos are missing the mark, it’s time to flip the script by turning to vertical video marketing strategies. Vertical videos can be great for engaging social media audiences and amplifying your clients’ marketing strategies. The catch? It takes more than posting videos in a vertical format to get audiences to view, like, comment, […]
What Is Social Commerce: w/ Tips, Tools, & Examples
Psst! Did you know you can turn your clients’ social media pages into profitable online shops? It’s true, and it’s entirely possible with social commerce. Weaving social commerce into your strategy helps clients provide seamless shopping experiences and memorable customer interactions while boosting their brand reach and revenue. However, before implementing your strategies, you must […]
Social Media Monitoring vs. Social Media Listening
Are you still unsure when to use social media monitoring vs social listening? You’re not alone. While social media monitoring and listening sound similar, they’re not the same. Monitoring is about keeping tabs on the what—mentions, hashtags, likes, and shares. On the other hand, listening dives into the why. What drives your clients’ audiences to […]
What is The Future of Employee Advocacy?
Does the future of employee advocacy look bright for your brand, or is it struggling to gain traction? Your employees can be a treasure trove of brand ambassadors just waiting to be unlocked. However, to really make the most of their potential, they must go beyond simply giving your brands a social media shoutout (and […]
13 Influencer Analytics to Boost Your ROI (Free & Paid)
Influencer analytics give your campaigns a performance edge. Without a solid way to measure impact, it’s easy to get lost in a sea of likes, shares, and comments. Surface-level engagement is often misleading—and that’s where analytics tools come in. These tools help you cut through the noise and focus on what really matters: the metrics […]
Social Media Management for Small Businesses: Expert Tips, Tools, and Tricks
Want to know how to handle social media management for small businesses? We got you! Social media isn’t just a marketing tool—it’s a game changer for small businesses.In fact, 87% of small business owners say social media has helped their business, and 41% use it to drive revenue. With millions of potential customers online, the […]