LinkedIn Ads: How to Advertise on LinkedIn

Available in over 200 countries, LinkedIn focuses on enabling business connections and promoting industry contacts between employers and working professionals. The number of LinkedIn users worldwide is projected to reach 1,034.56 million users by 2025. Among social networks, this is not a record, of course. But there is an essential nuance – LinkedIn is built for professional contacts, […]

Why Brands Should Not Ignore TikTok

TikTok is a unique place where modern trends are born, and users open limitless opportunities for creativity and business promotion. Adults and children, celebrities and ordinary people share dances, songs, challenges, and other trendy stuff there. Major brands have already realized that you can seriously promote your business in TikTok if you shoot viral videos instead […]

Twitter Audit: Check If You Are on the Right Path 

Both small companies and global corporations manage microblogs on Twitter. This helps increase the brand’s popularity, attract new customers, and engage with your audience. However, your tweets should be strategic and meet the marketing goals. What about getting even more benefits from the Twitter profile if all costs and works have already been optimized? Perform […]

Grow Your Brand with Social Media Listening

Social media has long been a popular online promotion tool for most companies worldwide. It is all about improving its image, building a loyal community around the brand, or getting traffic and customers. But, the primary purpose of SMM is not limited to remaining visible to the audience and bringing subscribers to the website’s landing […]