If you’re already using AI in your social media strategy, you’ve probably noticed that you still have to do a lot of work before any comments, DMs, or content ideas are fully relevant to your brand. But that’s not super conducive to using AI to get work done faster, is it? Your AI assistant should […]
Author Archives: Chloe West
Social Media Spring Cleaning: 10 Ways to Refresh Your Brand’s Presence
Spring is in the air—and if your brand’s social media presence has been collecting a little dust over the past few months, it’s now the perfect time to open the windows and let some fresh air in. Think of this as your annual social media deep clean. We’re not talking about a complete overhaul or […]
Marketing Automation 101: How to Build Workflows That Work
Do me a favor and take a quick look at your to do list for the day. I would be willing to put money on the fact that there are more tasks there than you can reasonably accomplish today. I would also be willing to put money on the fact that there’s probably at least […]
How ClickUp Cut Scheduling Time by 70% with Vista Social
ClickUp is an all-in-one productivity platform that went from zero to a multi-billion dollar valuation in less than six years. The brand’s social media operation matches that ambition—founding team member Chris Cunningham built and now leads a content engine spanning LinkedIn, X/Twitter, Instagram, TikTok, and YouTube that generates hundreds of millions of impressions every month. […]
How to Get More Followers on Instagram: 9 Tips That Work
Whether you’re just starting out or are simply looking for some new ways to grow, you might be wondering how to get more followers on Instagram. Sure, we can all agree that technically “follower count” is a vanity metric. But that doesn’t mean that seeing consistent follower growth isn’t still a major indicator of a […]
20 Essential Social Media Metrics to Track for Your Brand
You’ve been posting on social media to promote your brand, but now you need to actually report on how those posts did. So now you’re putting together your first social media report, wondering which metrics are most important to highlight. If you open up any social media analytics tool, whether it’s the built-in Instagram or […]
Reddit Marketing 101: How to Use Reddit for Your Brand
Reddit isn’t your typical social media platform. Instead of users sharing content to their own personal feeds, they’re diving into communities called subreddits to share topical posts. These posts can be text-only, images, videos, GIFs, and more—the ways to create and consume content are endless. Structured like a forum over a social network, Reddit is […]
20 AI Prompts to Manage Social Using Vista Social MCP
If you’re looking to make your life as a social media manager easier, you need MCP—a fancy term for an AI connector. Enabling Vista Social MCP simply means you can use your favorite AI tool to talk directly to Vista Social using plain-language prompts you’re already writing every day. Instead of jumping between tabs, copying […]
Reddit DM Management: How to Manage and Automate DMs on Reddit
If your brand is active on Reddit, you’re probably getting DMs. Maybe it’s customer support questions from people who saw your post in r/YourIndustry. Maybe it’s partnership inquiries from subreddit moderators. Maybe it’s leads sliding into your DMs after seeing your thoughtful comment somewhere. Whatever the reason, those DMs matter. And if you’re juggling multiple […]
How to Set Achievable Social Media Goals for Your Brand
As you’re building out your social media strategy, one of the key components that’s going to guide everything—your content ideas, platforms, messaging, and more—is the social media goals you set. Your social media goals should align with your overall business objectives and give you something tangible to work towards as you create and implement your […]