A beautifully and logically designed Instagram feed is not only a matter of aesthetics. This is a modern need for owners of commercial accounts or those who want to become famous bloggers and opinion leaders. However, external ease of Instagram account management hides much work. The need to be in touch with followers every day, […]
Category Archives: Content Marketing
When to Post on Social Media Based on Your Audience’s Engagement Patterns
With new platform updates and features keeping you on your toes, it can have you questioning when to post on social media. Turning to industry benchmarking reports can only point you in the right direction, but often it’s data compiled from thousands of businesses within your industry. Calculating when to post on social media hasn’t […]
10 Big Mistakes to Avoid in Scheduling Social Media Content
A business account in social networks has a goal: to capture the audience, increase brand awareness, bring customers to the website, and complete an action (i.e. buying a product, sign-up for a trial). Properly scheduling social media content can increase the number of subscribers, their activity, sales growth, and brand loyalty. Agency Vista has collected […]
How to Generate Converting Traffic from Twitter
Twitter, used by both world leaders and ordinary citizens, is a social media platform that has undoubtedly changed the way people interact. Moreover, the platform solves many different marketing and PR tasks; in particular, it allows you to communicate with the audience, inform it (for example, about new products, special promotions, contests, and more), receive […]
How to Leverage Social Data to Monetize Consumer Relationships
Whether it is a small agency or a large full-service boutique, their goal is to improve the clients’ sales figures, brand awareness, to ensure growth, business development, and, as a result, to increase profits. Any professional marketer’s task is to analyze consumer opinions, find essential insights, and manage the client’s reputation. When developing or revising […]
How Brands Can Celebrate AAPI Heritage Month on Social Media
Is this your first year celebrating AAPI Heritage Month? If so, you’re probably not alone. Awareness of inclusive national days and months is continually increasing, and brands are looking for ways to celebrate with their customers the significant days most important to them. What is AAPI Heritage Month? A recent study found that anti-Asian hate […]
Free & Meaningful October Marketing Ideas for 2021
October marketing has a wide variety of national days and weeks for your brand to celebrate. It’s the beginning of the last quarter so the words “fall” or “Halloween” usually come to mind. While these topics remain very effective to include in your content calendar, injecting other topics to convey emotions is much more ideal […]
How to Schedule a First Comment and Like with Vista Social
Did you know that you can schedule a first comment and like to social media with Vista Social? Whether this is currently a part of your social media strategy or you’re considering the benefits, we break down everything you need to know to hack the social media algorithm for maximum growth. With Vista Social, you […]
How To Get More Followers on TikTok for Your Brand in 2021
With over 800 million active users and 2 billion downloads, brand’s have been wondering how they can take advantage of this audience and get more followers on TikTok. Although the app had originally been deemed for a younger audience, the number of US adults using TikTok has risen over the past few years with no sign of slowing down. […]
A Guide to Facebook Mentions and Tags
Whether you are an active Facebook user or have started using this social channel, you probably noticed that some users call out/mention specific brands or persons’ accounts in their posts and comments. The function is convenient, and there can be many reasons to use it. For example, you can quickly mention who is with you […]