Twitter Thread Maker on Vista Social: A Modern Guide to Twitter Threads

Major content hack: Vista Social now offers a Twitter thread maker! Threads tend to get more impressions than regular tweets and are a great strategy for boosting engagement. A recent study found that, on average, Tweet Threads receive 54 percent more engagement than regular tweets. Whether you’re new to Tweet Threads and looking to explore the benefits or […]

The Guide to Social Media Video Specs in 2025

Leveraging video content on social media is a perfect approach to growing your brand online. 86% of marketing professionals use video as a marketing tool to expand the audience, gain its trust, and increase sales. However, many marketers forget that social media video specs is an important factor for a successful campaign. A moving image allows you […]

How to Schedule TikTok Posts with Sound in Vista Social

This just in: You can now schedule TikTok posts with sound in Vista Social! We’re super excited to be the first approved social media management tool to offer business and creator accounts the option to schedule TikTok posts with sound. Previously, businesses struggled to find trending audio on TikTok and take advantage of trends and […]

When to Post on Social Media Based on Your Audience’s Engagement Patterns

With new platform updates and features keeping you on your toes, it can have you questioning when to post on social media. Turning to industry benchmarking reports can only point you in the right direction, but often it’s data compiled from thousands of businesses within your industry. Calculating when to post on social media hasn’t […]

10 Big Mistakes to Avoid in Scheduling Social Media Content

A business account in social networks has a goal: to capture the audience, increase brand awareness, bring customers to the website, and complete an action (i.e. buying a product, sign-up for a trial). Properly scheduling social media content can increase the number of subscribers, their activity, sales growth, and brand loyalty. Agency Vista has collected […]

How to Generate Converting Traffic from Twitter

Twitter, used by both world leaders and ordinary citizens, is a social media platform that has undoubtedly changed the way people interact. Moreover, the platform solves many different marketing and PR tasks; in particular, it allows you to communicate with the audience, inform it (for example, about new products, special promotions, contests, and more), receive […]

How to Leverage Social Data to Monetize Consumer Relationships

Whether it is a small agency or a large full-service boutique, their goal is to improve the clients’ sales figures, brand awareness, to ensure growth, business development, and, as a result, to increase profits. Any professional marketer’s task is to analyze consumer opinions, find essential insights, and manage the client’s reputation. When developing or revising […]

How Brands Can Celebrate AAPI Heritage Month on Social Media

Is this your first year celebrating AAPI Heritage Month? If so, you’re probably not alone. Awareness of inclusive national days and months is continually increasing, and brands are looking for ways to celebrate with their customers the significant days most important to them.  What is AAPI Heritage Month? A recent study found that anti-Asian hate […]