Running a successful employee advocacy campaign is no easy feat. You need to stay on top of a bazillion things, like giving your advocates access, creating content, and promptly responding to engagements. Without reliable employee advocacy tools to assist in managing your campaigns, you risk getting overwhelmed and potentially missing crucial tasks essential for the […]
Author Archives: Jimmy Rodela
Top Employee Advocacy Guide: w/ Tips, Tools, & Programs
You can turn your employees into brand ambassadors with a carefully executed employee advocacy program. Considering your employees’ insider information and familiarity with your company, it makes perfect sense to leverage their authentic voices to boost your brand’s credibility and win new customers. That’s why it’s crucial to have a solid understanding of how to […]
LinkedIn SEO: Steps to Proven to Optimize Your Profile
Mastering LinkedIn SEO is crucial to enhancing your clients’ LinkedIn presence. When done right, LinkedIn SEO boosts audience engagement, leads, and conversions and improves your client’s brand visibility and revenue. The tricky part is there is more to LinkedIn SEO than throwing in a few keywords in your clients’ profiles. Moreover, LinkedIn is saturated with […]
Fake Instagram Accounts: How to Block And Spot Them
Why is spotting and blocking fake Instagram accounts such a big deal? Imagine this: You think your clients are getting genuine engagement, and the numbers look pretty good, but then… …SIKE! Your clients’ apparent followers and engagements are actually from fake Instagram accounts, skewing their engagement metrics. Fake accounts also mislead genuine followers and pose […]
AI Video Tools to Boost Your Social Media Efforts This 2025
Creating videos yielding epic results for your clients’ social media marketing efforts is incredibly challenging. If you’ve been doing social media marketing for years, you know what I’m talking about. Out of the 10 videos you create, how many would go viral or yield ‘acceptable’ results? One? Two? Probably none? The process gets even crazier […]
LinkedIn Carousel: How to Create a Engaging Carousel Posts
I kid you not, you’re missing out on a whole lot of engagement if you aren’t using LinkedIn carousels. Let’s face it: LinkedIn’s 3,000-character limit or single-image posts don’t always fully convey what your clients want to share with their audiences. After all, there’s a limit to how much you can include in a LinkedIn […]
Social Media SEO: Top Social Media Strategies to Boost SEO
If you’re not combining the power of social media and Search Engine Optimization (SEO), you’re missing out B-I-G time. Picture this: You create engaging, relevant content for your clients, but days after hitting ‘publish,’ all you hear is deafening silence. Utter silence… Not a single site visitor landed on your post. No comments. Not even […]
Top LinkedIn Automation Tools for Lead Generation
Running a successful LinkedIn lead gen campaign isn’t easy. You need to post consistently, reply to inquiries promptly, be diligent in tracking and analyzing data to refine your strategies, and more. With so many tasks to handle, you might find yourself wondering, “How do experienced social media managers streamline their processes to stay on top […]
11 LinkedIn Marketing Experts Worth Following [2025]
Have you ever been so inspired by LinkedIn marketing experts that you considered their words gold? If you answered, “Yes,” you’re not alone. Marketing experts on LinkedIn often share words of wisdom and time-tested tips on their feeds. So what better way to get a steady stream of these gold nuggets than to follow them […]
Top 8 LinkedIn Marketing Tools for 2025
It’s not easy to master LinkedIn marketing. True story: Even battle-hardened social media managers sometimes struggle to develop a marketing campaign that yields meaningful results. It’s no surprise at all… With the myriad of tasks needed to create and execute a winning campaign, it’s common for social media marketers to be spread too thin, resulting […]