Are you exhausting yourself to get results in socials but not even sure what your goal should be? Industry benchmarks are a great way to help you create a solid foundation for your growth. Think of it as a cheat sheet for social media success. By comparing your performance to others in your industry or even your competitors, you’ll have a better sense of what levers to pull to drive more success.
How to Access and Use Your Industry Data
One insight is on how often your industry posts on social. Maybe even see what the average impressions and engagement rates are. This socials industry benchmark report can help you answer that and more.
Your profile is automatically categorized by industry, where you can easily change it in your settings if needed. You’ll find insights into how fast your industry is growing on social and how you can stack up with your current audience size too.
You can easily share your Industry Benchmark reports with your team or your clients as a PDF or an interactive link. You’ve got the power to elevate your social strategy with more informed decisions, and Vista Social can help you stay ahead of your competition.
Next Steps: Optimize Your Content Planning
Speaking of reports, how can you optimize your efforts when planning and creating content? How about reports that help you see exactly what type of content is driving the best results for you? Watch this next video to learn how to drive more successful results with label reports. Stay social and we’ll see you in our next one.