A Complete Guide to Using Restrict on Instagram Effectively

With over 2 billion monthly active users, Instagram has become a space where interactions can greatly impact mental health and personal privacy. Managing interactions effectively is essential for creating a positive and safe experience on the platform. The Restrict feature on Instagram is an invaluable tool that helps users take control of their online environment […]

How Social Media Marketers Can Leverage Employee Advocacy in 2025

In 2025, social media success isn’t about shouting louder, it’s about getting more voices to join the conversation. Employee advocacy, the strategy of turning your team into trusted brand ambassadors, has evolved from a nice-to-have tactic into an indispensable driver of brand reach, trust, and earned media value (EMV). According to a recent study, content […]

20 Social Media Predictions in 2025: Key Trends for Marketing

Hold onto your smartphones, marketers, social media predictions in 2025 are pointing to a wild ride. Social media isn’t just evolving; it’s turbocharging with a mix of AI magic, AR spectacles (literally), and trends that might make you rethink everything you know about connecting with your audience. By 2025, over 5.2 billion people will be […]

Bluesky Features Unpacked: Everything You Need to Know

Imagine a social media platform where you control the algorithm, own your data, and shape your online experience—this is the promise of Bluesky Social. With standout Bluesky features such as customizable algorithms and a decentralized structure, it sets itself apart from traditional platforms like X, formerly known as Twitter. Boasting over 20 million active users […]

How to Use Bluesky: A Complete Guide for New Users

Bluesky Social is gaining traction as a leading decentralized social media platform, allowing users to own their data and personalize their online experiences. If you’re wondering how to use Bluesky effectively, you’re in the right place. With unique features like custom timelines and user-defined algorithms, Bluesky offers an innovative alternative to traditional networks. One standout […]

20+ Sentiment Analysis Tools for Agencies & Brands for 2025

Do you think you don’t need sentiment analysis tools? Think again.  Sentiment analysis tools can turn chatter about your clients’ brands into actionable insights.  The tools can reveal what your clients’ audiences think and feel about their brands, which is crucial for tailoring content and interactions to meet their needs and interests.  With so many […]